The brand Play Out, which debuted in 2014, seeks to do away with the notion that female underwear has to be “girly.” Thus they created a campaign that features women who’ve had double mastecomies to exhibit how limiting gender preconceptions are.
Melanie Testa
All three women models, Emily Jenson, Jodi Jaecks and Melanie Testa, underwent double mastectomies, but rather than get reconstructive surgery, they chose to remain sans breasts.
Jodi and Emily
The campaign was created in collaboration with FlatTopper Pride, a support community for LGBTQ survivors who chose not to undergo reconstructive surgery or wear prostheses.
Melanie Testa
All three women models, Emily Jenson, Jodi Jaecks and Melanie Testa, underwent double mastectomies, but rather than get reconstructive surgery, they chose to remain sans breasts.
Rain Dove and Melanie T
Joining them is androgynous model Rain Dove, who is known for standing up to the outdated gender norms that dominate the fashion industry.
Melanie Testa
All three women models, Emily Jenson, Jodi Jaecks and Melanie Testa, underwent double mastectomies, but rather than get reconstructive surgery, they chose to remain sans breasts.
Jodi and Emily
The campaign was created in collaboration with FlatTopper Pride, a support community for LGBTQ survivors who chose not to undergo reconstructive surgery or wear prostheses.
Melanie Testa
All three women models, Emily Jenson, Jodi Jaecks and Melanie Testa, underwent double mastectomies, but rather than get reconstructive surgery, they chose to remain sans breasts.
Jodi and Emily
The campaign was created in collaboration with FlatTopper Pride, a support community for LGBTQ survivors who chose not to undergo reconstructive surgery or wear prostheses.
Jodi and Emily
The campaign was created in collaboration with FlatTopper Pride, a support community for LGBTQ survivors who chose not to undergo reconstructive surgery or wear prostheses.
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