Gwyneth Paltrow confirmed as new face of Coach

Gwyneth Paltrow‘s face is everywhere these days — so why not lend it to Coach? The actress has been confirmed as the new face of Coach Inc.

Every girl who’s ever saved up enough money to walk down the street with a Coach purse knows how important the brand is to fashion, including its new face — Gwyneth Paltrow.

Paltrow’s list of things she’s good at is getting longer and longer by the minute and lending herself to Coach as a brand ambassador for the fall and spring just seemed like a perfect fit.

Coach’s president and executive creative director Reed Krakoff said Gwyneth Paltrow was “a natural choice…She embodies the spirit, energy and elegance of the Coach brand.”

Gwyneth Paltrow runs a website, is an author of a cookbook and has an Academy Award to show for excellence in acting. As the face of Coach, she’ll know doubt garner more fans.

So, what does the brand mean to the current hottest star on the planet? “I grew up in New York City and I’ve always thought of Coach as the quintessential New York brand,” Paltrow explained. Adding, “I’ll never forget getting my first Coach bag.”

See, even Gwyneth Paltrow has memories of her first Coach handbag!

Do you think Gwyneth Paltrow will make a fresh new face for Coach and it’s timeless brand? We think if anyone can do it, Gwyneth Paltrow can. We just wonder where she finds the time to do it all!