Remember when working out was fun? We spent recess after recess running around the playground with our friends burning off all that adolescent energy without a care in the world.
And then, things changed. Bodies changed and suddenly exercise turned into a battle against our bodies — and one against the picture-perfect bodies splashed all over Instagram and Pinterest.
But what if exercise evolved from a punishment for all those extra calories over the holidays into an expression of our natural athletic abilities?
Sport England is setting out to do just that with its new campaign “This Girl Can” that aims to “inspire women to wiggle, jiggle, move” and find joy in exercise “no matter how well they do it, how they look or even how red their face gets.”
No judgment allowed.
www.youtube.com/embed/aN7lt0CYwHg
The video for “This Girl Can” is extremely inspiring, showing women of all ages, ethnicity and sizes doing amazing things with their bodies in the pool, gym and on the field. And they look genuinely happy.
Our bodies truly are perfect just the way they are — and this video proves it. So, what are you going to do to show the world you can? I’m about to hit the weight room and show that yeah, I can throw some weight around.
And like the video says… damn right I’m hot, jiggly bits and all.
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