Shoppers Say This Kendall Jenner-Approved Mascara Is the Definition of ‘Luxury Quality at Drugstore Price’ & It’s $10 Today

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We may have found the secret to Kendall Jenner’s long, long lashes.

In case you missed it, Jenner did her fourth Vogue Beauty Secrets video, which was entitled “Kendall Jenner’s Guide to ‘Spring French Girl’ Makeup,” and in it, she talks everything from skincare to mascara. Speaking of mascara, she shouted out the L’Oréal Paris Voluminous Panorama Mascara.

She said, “This is one of my favorites: it is the L’Oréal Paris Voluminous Panorama Mascara. I’m obsessed.”

And she even modeled for the mascara, so you know she’s gotta love it.

Wanna hear the best part? It’s only $10 for Black Friday.

L’Oréal Paris Voluminous Panorama Mascara is a volumizing, lengthening, and thickening mascara that is quickly becoming a go-to for thousands of shoppers. Designed for up to 24 hours wear, this clump and smudge-resistant mascara is a must for everyone, including those with ultra-sensitive eyes.

Now, speaking of the shoppers, let’s talk about what they’ve been saying.

“Luxury quality at drugstore price,” one shopper said. “I’m a bit of a makeup snob, but have recently discovered that there are some amazing drugstore products and this is one of them. This has every quality I’m looking for in a mascara: good consistency that is neither too heavy/wet nor dry, gives good separation, adds both length and volume, does not flake, isn’t difficult to remove, does not make my lashes feel stiff.”

A second shopper said, “I’ve been using this mascara for 3 months now, and it is hands down the best I’ve gotten in a long time. I was skeptical at first that at its price point it could really earn its good reviews, but after 3 months I’m a believer.”

“The mascara is FABULOUS. I am not sure that my eyes look bigger, but they FEEL bigger with the mascara on. That’s a good thing,” a third shopper added.

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