Elf Makeup Released a $8 Limited-Edition Dog Toy Based on Their Bestseller — & It’s Selling Fast!

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We all know and love the elf Power Grip Primer. We thank elf every day that they made a primer that makes our makeup stick all dang day. And now, they added such a sweet twist to their bestseller. Instead of releasing a limited edition product for humans, they just released this primer as a limited edition dog plushie toy.

You read that right, elf makeup just made a toy for your dogs, based on one of their bestsellers; and it’s only $8.

The elf Pawer Grip Primer Dog Toy is a limited-edition plush dog toy based on the primer; and it’s selling out fast. It’s a small squeaky dog toy, that not only entertains your pup for hours, but it’s all for a good cause.

Elf makeup made this dog toy in partnership with Best Friends Animal Society®, and they’ll be donating $25,000 to help support animals in need!

One shopper wrote, “So cute!! will be picking this up as a gift for my pup,” and another shopper added, “I love it and it looks so cute.”

So, this new toy will surely be a favorite for your pup, and if you want the actual primer for yourself, grab it quickly! The elf Power Grip Primer is available on the elf website, Amazon, Target, and more for only $10. (It was voted the number-one primer in America since it smooths your face and makes makeup last for hours longer!)

Before you go, click here to see the best pregnancy-safe skincare products: