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Let’s face it, ever since Charlotte Tilbury dropped the OG Pillow Talk lipstick, people have been trying to find cheaper alternatives to the iconic $35 lipstick. The original shade is beloved by millions for being the “your lips but better” pinky-nude shade that’s considered universally flattering. And while we love it ourselves, we also love a good, affordable lookalike.
Both Amazon shoppers and TikTokers have been scouring for affordable, under $20 lipsticks that could be considered almost identical to Pillow Talk. While shoppers have found quite a few lookalikes, we wanted to dig deeper.
Best Pillow Talk Lookalikes, at a Glance
Most Exact Ingredient Match: L’Oréal Paris Colour Riche Intense Volume Matte Lipstick in Worth It, $10
Most Affordable:wet n wild Mega Last Matte Lip Color in Bare It All, $2
Most Beloved on TikTok: L’Oréal Paris Colour Riche Les Nus Lipstick in Nu Impertinent, $7
Most Beloved on Amazon: L’Oréal Paris Colour Riche Satin Lipstick in Worth It, $7
Best for Sensitive Lips: COVERGIRL Clean Lip Color in Crema, $6
The Hidden Gem: FLOWER BEAUTY By Drew Barrymore Petal Pout Lipstick in Spiced Petal, $9
As you may or may not know, a lot of ingredients go into making lipsticks! And a big part of creating lipstick relies on the colorants, or dyes, that go into them. The main ones to look out for are titanium dioxide, iron oxide, and colorful dyes that are mostly reds, yellows, and blues. These are important because they determine the vividness, color, and texture of the lipstick! And when you’re trying to find a lookalike, or an exact match to another lipstick, it’s all about those colorants.
So, not only are we going to look through what TikTokers and Amazon shoppers are saying, but we’re going to break it down scientifically to help you find the most accurate color match out there. Below, check out the drugstore lipsticks that are lookalikes to the Charlotte Tilbury Pillow Talk lipstick.
L’Oréal Paris Colour Riche Les Nus Lipstick in Nu Impertinent
L’Oréal Paris Colour Riche Les Nus Lipstick in Nu Impertinent is a smudge-proof, “your lips but better” lipstick shade that TikTokers and Amazon shoppers can’t get enough of. Both non-drying, and super-hydrating, it’s no wonder people agree this is one of the closest lookalikes.
“Very nice, similar to Charlotte Tilbury Pillow Talk color,” one shopper said. “Very moisturizing, pretty case, love the color. Similar to Pillow Talk.” Another shopper added, “Love it. Very smooth & creamy, feels almost velvety! It’s the exact shade of Charlotte Tillbury’s Pillow Talk.”
Ingredients L’Oréal Paris Colour Riche Les Nus Lipstick & Pillow Talk Have in Common:
Titanium Dioxide (Ci 77891): a colorant that helps give the lipstick those unique colors. This one is a white base pigment that helps with making that similar consistency.
Iron Oxides (CI 77491, CI 77492, CI 77499): are three pigments that are staples for making “skin-colored” makeup products.
Red 6 (CI 15850): is a petroleum-based red pigment that helps with the color and creaminess.
Red 7 Lake (CI 15850): is a non-irritating red pigment found in many lipsticks and blushers.
Red 28 Lake (CI 45410): is a red pigment that is often used in colorless lip balm to turn red/pink.
Blue 1 Lake (CI 42090): described as a smurf-like blue color, this colorant is produced from petroleum and found in so, so many products like these two.
Yellow 5 Lake (CI 19140): is a synthetic lemon yellow pigment that is often used to help mix colors better.
Carmine (Ci 75470): is a natural colorant that gives a bright red shade. It’s a unique, and expensive, additive because it’s animal-derived, coming from an insect.
wet n wild Mega Last Matte Lip Color in Bare It All
The wet n wild Mega Last Matte Lip Color in Bare It All is a hidden gem in the world of lookalikes, but it’s so many shoppers’ go-to for getting the “your lips but better” shade. Made with sunflower oil, coconut oil, soybean oil, and more, the semi-matte lipstick is a lookalike must.
One shopper said this is the “perfect” lookalike to Pillow Talk, saying, “Very satisfied. Color and texture exactly what I wanted.”
Ingredients wet n wild Mega Last Matte Lip Color & Pillow Talk Have in Common:
Titanium Dioxide (Ci 77891): a colorant that helps give the lipstick those unique colors. This one is a white base pigment that helps with making that similar consistency.
Iron Oxides (CI 77491, CI 77492, CI 77499): are three pigments that are staples for making “skin-colored” makeup products.
Blue 1 Lake (CI 42090): described as a smurf-like blue color, this colorant is produced from petroleum and found in so, so many products like these two.
Red 28 Lake (CI 45410): is a red pigment that is often used in colorless lip balm to turn red/pink.
Red 6 (CI 15850): is a petroleum-based red pigment that helps with the color and creaminess.
Red 7 Lake (CI 15850): is a non-irritating red pigment found in many lipsticks and blushers.
Yellow 5 Lake (CI 19140): is a synthetic lemon yellow pigment that is often used to help mix colors better.
Yellow 6 Lake (Ci 15985): a synthetic orange dye to help with color intensity.
Revlon Super Lustrous The Luscious Mattes Lipstick in Pick Me Up
Revlon Super Lustrous The Luscious Mattes Lipstick in Pick Me Up has become the go-to lookalike for Pillow Talk. Both moisturizing and lightweight, this lipstick has become a must for getting a juicy pout that looks just like the luxury lipstick.
“After spending the money on Charolette Tilbury pillow talk, this is almost exactly the same color,” one shopper said. Another Amazon shopper added, “Better than pillow talk. I actually love this color of way more than the Charlotte Tillberry pillow talk! Where’s beautifully and long lasting.”
While Pillow Talk has safflower seed oil to help moisturize even the most delicate of lips, the Revlon Lipstick has Moringa Oleifera Seed Oil. Moringa Oleifera Seed Oil is just as nourishing of a yellow oil, but makes the lipstick more long-lasting.
Ingredients Revlon Super Lustrous The Luscious Mattes Lipstick & Pillow Talk Have in Common:
Blue 1 Lake (CI 42090): described as a smurf-like blue color, this colorant is produced from petroleum and found in so, so many products like these two.
Red 7 Lake (CI 15850): is a non-irritating red pigment found in many lipsticks and blushers.
Titanium Dioxide (Ci 77891): a colorant that helps give the lipstick those unique colors. This one is a white base pigment that helps with making that similar consistency.
Iron Oxides (CI 77491, 77499): are two pigments that are staples for making “skin-colored” makeup products.
Red 28 Lake (CI 45410): is a red pigment that is often used in colorless lip balm to turn red/pink.
Yellow 5 Lake (CI 19140): is a synthetic lemon yellow pigment that is often used to help mix colors better.
Maybelline Super Stay Ink Crayon in Trust Your Gut
The Maybelline Super Stay Ink Crayon in Trust Your Gut is a smoothing, vibrant lipstick that has those gorgeous pinky nude undertones we adore from Pillow Talk. It lasts for up to eight hours, and because of the crayon packaging, it makes lining and filling in your lips as easy as can be.
“This is a serious [lookalike] for Charlotte Tilbury’s Pillow Talk!” one beauty enthusiast shared. “And it’s much longer lasting.” And that’s not an exaggeration — many reviewers gush about the lip color’s staying power, with one adding, “I can put this on in the morning, and it lasts through my lunch and then almost to dinner.”
Ingredients Maybelline Super Stay & Pillow Talk Have in Common:
Titanium Dioxide (Ci 77891): a colorant that helps give the lipstick those unique colors. This one is a white base pigment that helps with making that similar consistency.
e.l.f. O Face Satin Lipstick in Dirty Talk
With hydrating ingredients like squalane and jojoba esters, e.l.f. O Face Satin Lipstick in Dirty Talk is a staple in so many routines for good reason! The pinky-nude satin lipstick is beloved for being ultra-hydrating and long-lasting; just like Pillow Talk.
“This is such a beautiful color and really gives me Pillow Talk vibes. Goes on so smooth and is not drying,” one shopper said on Amazon. Another chimed in, “Moisturizing, doesn’t crack or bleed. Dirty Talk is a good [alternative] for Pillow Talk by Charlotte Tilbury.”
Ingredients e.l.f. O Face Satin Lipstick & Pillow Talk Have in Common:
Red 7 Lake (CI 15850): is a non-irritating red pigment found in many lipsticks and blushers.
Blue 1 Lake (CI 42090): described as a smurf-like blue color, this colorant is produced from petroleum and found in so, so many products like these two.
L’Oréal Paris Colour Riche Intense Volume Matte Lipstick in Worth It
The L’Oréal Paris Colour Riche Intense Volume Matte Lipstick in Worth It is a matte, hydrating lipstick packed with hyaluronic acid. Unlike Pillow Talk’s 10 hour wear, this lipstick is said to last up to 16 hours, keeping its bold color and finish.
One shopper called the shade Worth It the “PERFECT [budget friendly option] for Charlotte Tilbury’s Pillow Talk,” adding, “It looks amazing on the lips. I feel like it’s creamy and moisturizing and it lasts a while without having to re-apply! For the price, you cannot beat it. Definitely will purchase again!” Hydrating matte lipsticks are rare, but this one delivers, thanks to its infusion of hyaluronic acid that keeps your pout comfy and fuller-looking all day.
Ingredients L’Oréal Paris Colour Riche Intense Volume Matte Lipstick & Pillow Talk Have in Common:
Iron Oxides (Ci 77491, Ci 77492, Ci 77499): are three pigments that are staples for making “skin-colored” makeup products
Titanium Dioxide (Ci 77891): a colorant that helps give the lipstick those unique colors. This one is a white base pigment that helps with making that similar consistency.
Red 7 Lake (CI 15850): is a non-irritating red pigment found in many lipsticks and blushers.
Yellow 5 Lake (CI 19140): is a synthetic lemon yellow pigment that is often used to help mix colors better.
Blue 1 Lake (CI 42090): described as a smurf-like blue color, this colorant is produced from petroleum and found in so, so many products like these two.
Yellow 6 Lake (Ci 15985): a synthetic orange dye to help with color intensity.
L’Oréal Paris Colour Riche Satin Lipstick in Worth It
The L’Oréal Paris Colour Riche Satin Lipstick in Worth It is a semi-matte, hydrating lipstick that has the same shade as its sister lipsticks. However, this one is creamier since it has Vitamin E, Omega 3, Argan oil, and a slew of other oils for that added moisture.
One shopper said, “I found it!! This is the perfect low cost Charlotte Tilbury Pillow Talk copycat color!” Another shopper added, “I was so surprised! This is a close match to the impossible to afford CT Pillow Talk (at least with my complexion). So far, actualky feels like lip balm on but looks like lipstick! Very pleased.”
Ingredients L’Oréal Paris Colour Riche Satin Lipstick & Pillow Talk Have in Common:
Iron Oxides (Ci 77491, Ci 77492, Ci 77499): are three pigments that are staples for making “skin-colored” makeup products
Titanium Dioxide (Ci 77891): a colorant that helps give the lipstick those unique colors. This one is a white base pigment that helps with making that similar consistency.
Red 7 Lake (CI 15850): is a non-irritating red pigment found in many lipsticks and blushers.
Red 28 Lake (CI 45410): is a red pigment that is often used in colorless lip balm to turn red/pink.
Yellow 5 Lake (CI 19140): is a synthetic lemon yellow pigment that is often used to help mix colors better.
Blue 1 Lake (CI 42090): described as a smurf-like blue color, this colorant is produced from petroleum and found in so, so many products like these two.
Yellow 6 Lake (Ci 15985): a synthetic orange dye to help with color intensity.
Carmine (Ci 75470): is a natural colorant that gives a bright red shade. It’s a unique, and expensive, additive because it’s animal-derived, coming from an insect.
FLOWER BEAUTY By Drew Barrymore Petal Pout Lipstick in Spiced Petal
Ah, Drew Barrymore: You know how to make us feel beautiful, from our kitchen setups to our faces. And after some digging, we just discovered that FLOWER BEAUTY By Drew Barrymore Petal Pout Lipstick in Spiced Petal is a lookalike to Pillow Talk. Spiced Petal is a creamy, pinky-nude lipstick that has a soft finish, long-day wear, and even has conditioning properties to help your pout.
One Amazon shopper said, “Indistinguishable from Charlotte Tillbury’s Pillow Talk lipstick. I use this with the Charlotte Tillbury lip liner and legitimately cannot tell a difference (in feeling, color, or how long the product lasts) from the Charlotte Tillbury lipstick I’ve used in the past.” Another shopper added, “It looks almost identical to Charlotte Tilbury Pillow Talk.”
Ingredients FLOWER BEAUTY By Drew Barrymore Petal Pout Lipstick & Pillow Talk Have in Common:
Iron Oxides (Ci 77491, Ci 77492, Ci 77499): are three pigments that are staples for making “skin-colored” makeup products
Titanium Dioxide (Ci 77891): a colorant that helps give the lipstick those unique colors. This one is a white base pigment that helps with making that similar consistency.
Red 7 Lake (CI 15850): is a non-irritating red pigment found in many lipsticks and blushers.
Red 28 Lake (CI 45410): is a red pigment that is often used in colorless lip balm to turn red/pink.
Blue 1 Lake (CI 42090): described as a smurf-like blue color, this colorant is produced from petroleum and found in so, so many products like these two.
Yellow 5 Lake (CI 19140): is a synthetic lemon yellow pigment that is often used to help mix colors better.
COVERGIRL Clean Lip Color in Crema
COVERGIRL Clean Lip Color in Crema is that gorgeous “your lips but better” pink shade we’re always on the hunt for. Like Pillow Talk, the COVERGIRL Clean Lip Color is packed with nourishing ingredients, but the COVERGIRL one has sought-after addictives like squalane, avocado oil, and aloe. A TikToker named @thelipqween showed a side by side of the two lipsticks, and they look identical to one another; which makes sense when you see what colorants they share.
Ingredients COVERGIRL Clean Lip Color & Pillow Talk Have in Common:
Iron Oxides (Ci 77491, Ci 77492, Ci 77499): are three pigments that are staples for making “skin-colored” makeup products
Titanium Dioxide (Ci 77891): a colorant that helps give the lipstick those unique colors. This one is a white base pigment that helps with making that similar consistency.
Blue 1 Lake (CI 42090): described as a smurf-like blue color, this colorant is produced from petroleum and found in so, so many products like these two.
Red 6 Lake (Ci 15850): is another variant of Red 7 Lake.
Red 7 Lake (CI 15850): is a non-irritating red pigment found in many lipsticks and blushers.
Yellow 5 Lake (CI 19140): is a synthetic lemon yellow pigment that is often used to help mix colors better.
Yellow 6 Lake (Ci 15985): a synthetic orange dye to help with color intensity.
Milani Color Fetish Matte Lipstick in Secret
Milani Color Fetish Matte Lipstick in Secret is many shoppers’ secret weapon to getting that iconic Pillow Talk color at a fraction of the price. It’s an ultra-creamy, ultra-pigmented lipstick packed with hyaluronic acid to make your pout juicy; and it’s made to look gorgeous on nearly every skintone.
“This looks exactly like Charlotte Tilbury’s Pillow Talk. The color is spot on and the formula is beautiful, matte but somehow not drying,” one shopper said. Another shopper added, “This lipstick was a great price and exactly like more expensive lipsticks such as pillow talk.”
Ingredients Milani Color Fetish Matte Lipstick & Pillow Talk Have in Common:
Titanium Dioxide (Ci 77891): a colorant that helps give the lipstick those unique colors. This one is a white base pigment that helps with making that similar consistency.
Iron Oxides (CI 77491, 77499): are two pigments that are staples for making “skin-colored” makeup products.
Red 7 Lake (CI 15850): is a non-irritating red pigment found in many lipsticks and blushers.
Yellow 5 Lake (CI 19140): is a synthetic lemon yellow pigment that is often used to help mix colors better.
Blue 1 Lake (CI 42090): described as a smurf-like blue color, this colorant is produced from petroleum and found in so, so many products like these two.
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