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Princess Diana tragically died more than 20 years ago, but her legacy continues to live on in more ways than one. Her influence on fashion is nothing short of monumental. While she had many iconic wardrobe staples—including her Cartier watch that was passed down to Meghan Markle—one item that’s recently resurfaced is her gorgeous Gucci bag. In honor of what would have been 25 years since Diana’s passing, the brand reimagined the bamboo-handle bag with modern updates, while staying true to the core design.
As you could imagine, the bag doesn’t come cheap with a Gucci label. The good news? You can find plenty of dupes for Princess Diana’s Gucci bag that won’t cost you $3,000 (or more). In fact, all the Gucci Diana bag lookalikes we found below are $200 and under. And if you don’t need a new bag, you can even just buy the bamboo handles (on Amazon, no less!) to add to your favorite tote—this is truly what makes the bag such a standout piece, after all. Honestly, that might be the greatest hack we’ve discovered all year.
Ahead, check out these Princes Diana Gucci bag dupes that’ll get you her royal style for a fraction of the cost. No royal title or budget is needed!
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Fall Ready
Chillier weather is around the corner, which means it’s time to swap summer brights for richer hues. If you don’t have a go-to bag for Fall, why not usher in the season with this Princess Diana Gucci bag dupe? And in a brown color, of course. It features the OG tote’s bamboo handle design and a classic silhouette that’s equally beautiful as Princess Diana’s version. It also comes in an eye-catching green, sleek white, and a classic black version.
Timeless Piece
Even Amazon came through with this high-quality lookalike, which is available in a rainbow of gorgeous colors. You’ll be tempted to buy a few.
Next-Level Trendsetter
If you’re looking for a Diana Gucci bag lookalike that closely mimics the new modern shape, you’ve met your match with these beauties. Did we mention they’re somehow just $44 on Etsy?! Looks like we’re adding one neutral and one fun color to our carts. Seriously, these couldn’t be any dreamier.
The Essential
A rich, red bag is an absolute must-have during the fall. It goes with everything in your closet so you never have to switch it out, and makes every outfit look polished (yes, even jeans and a T-shirt!). It also comes in so many other colors that also make a statement. Hurry, though, because they’re running out of stock fast!
Lunchbox in Disguise
Yes, you read that right: This sleek bag is actually an insulated lunchbox that’s been taking over the fashion world as of late. But, you don’t actually have to use it to store your snacks since no one will ever know what’s inside. You can also shop it in a chic white that’s perfect for summer.
Daytime Pick
Small, but mighty, this undeniably cute bag comes with a magnetic snap closure that takes things to the next level. This perfect daytime bag pays tribute to the classic bamboo Gucci bag with a semi-wicker design.
Budget Hack
Don’t have room for a new bag in your closet? Here’s our secret trick to getting Princess Diana’s Gucci bag look for just $14. This is not a drill! You can buy this set of faux bamboo handles on Amazon that you can attach to just about any bag. This might be the most genius thing we’ve thought of all year.
Pretty in Pink
Any accessory is a girl’s best friend, but purses are the ultimate choice. Wear this pink leather tote that has a modern touch that’s as elegant as Princess Diana. So, make this your new favorite handbag.
Wallet-Friendly Find
This roomy tote is the ultimate carry-all, no matter where you’re taking it. The high-quality Italian leather will hold up over time and looks just as expensive as the Gucci version The seller also offers more colors that’ll elevate any outfit—whether you’re sporting biker shorts (a Princess Diana signature) or workwear.
Get Personal
Add a special touch to your bag with this personalized tote from Mark & Graham. It’s stylish enough to use as a summer outing bag or even as a sophisticated beach tote. Made from handcrafted wicker, this stunning piece will make you feel just as glamorous as Princess Diana.
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