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Last week, North West was focusing on anything but her mom’s makeup, leaking makeup-free pictures of Kim Kardashian on their shared TikTok account. Now, her sole focus seems to be on her mom’s newly launched cosmetic line from SKKN.
The 10-year-old — who actually has an impressive knack for makeup — took a video where she conducted an “honest review” of the classic mattes eyeshadow palette, soft matte lip color (some shades have already sold out!), and lip liner (same!).
North started things off with the eyeshadow, making swatches of each color on her arm. “This is classic Kim,” North said of the colors. “This is what she would wear all the time.”
CLASSIC MATTES EYESHADOW PALETTE
Then she got started on a “dramatic eye” that we can’t imagine Kim or the SKKN team was hoping she would go for. She haphazardly smeared black on both lids. “This is just giving,” she said before falling over laughing. Because it was giving “yikes!”
She also showed off the lip liner and lip color, clearly picking ones that don’t go together.
“This is so good, so good,” she said. “No words, no words.”
The video is full of moments like that: North hilariously making the makeup look cringe while also saying “nice” (and maybe slightly sarcastic) things.
“You could wear this everywhere,” she said, as her eyes continued to get more “dramatic.” By the end, she looked like a member of Kiss. Again, we can’t imagine the SKKN marketing team was too happy about this expert trolling.
“What my daughter does on my phone ha ha ha ha ha ha😂,” Kardashian captioned the post, apparently not too offended by the roasting.
Social Media Rules For North
Kardashian is very mindful of North’s social media usage and has strict rules about screen time and posting. Their joint TikTok account is only on Mom’s phone — “It’s not something where she can scroll and look at things” — and the comments are always turned off. Bye, trolls!
“The way that she is so creative, the way that she loves to do TikTok and do these videos, and she’ll take my phone and do skincare stuff,” Kardashian — who also shares kids Chicago, Saint, and Psalm with ex-husband Kanye West — said in Dec. 2022. “She loves special effects makeup, so she’ll be doing scars and faces and bullet wounds. She takes classes on it and that’s what she loves to do so she loves to show it.”
“It makes her so happy,” the TV personality continued. “… She loves to do this stuff. I take it as more of a creative thing.”
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