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As we near spring break — not to mention slowly approach the unofficial start of summer that is Memorial Day Weekend — you may be preparing by unearthing your kids’ swimsuits from the back of closets and bottom drawers to discover that they’re too small, have holes in strange places, or have suffered a little too much of that pill-y action that specifically comes from sitting on the steps of swimming pools or harsh washing cycles. This is all something to be happy about.
Why? Because Target has dozens of new swimsuits for kids that are reasonably priced, on-trend, and very, very cute. You can also feel great about making these purchases because many suits are now made with fabric that provides extra sun protection and recycled materials, plus almost all have fun and practical features like double straps that cross in the back, built-in briefs, or pockets to store shells and other small items.
We have fun food patterns like lemons and watermelon, animal prints such as sharks, whales, alligators, and seagulls, and classic styles like gingham and tropical leaves. We even included an option for the small superhero in your home. What can be cuter?
Whether your kid is already swimming like a mermaid (and surprise — we have a swimsuit for that) or happy to run through sprinklers or battle their friends in a water gun fight, there is a Target swimsuit that’s perfect for them.
These are some of our favorite Target swimsuits for kids. You can thank us at the end of summer.
Fresh & Fruity
Watermelon is the star of summer so this fruity suit is definitely in season. The ombre tie-dye patterns match perfectly, the double straps cross in the back to prevent slipping, and the UPF 50+ rated fabric protects delicate skin.
Whale Watching
This long-sleeved rash guard features trivia about blue, orca, and sperm whales — and looks spiffy either wet or dry.
Sweet Tart
When life gives you lemons — you wear them on your swimsuit! The yellow citrus pops on the navy background of this one-piece swimsuit with green side ties.
Looking Snappy
Nothing is cooler than an alligator wearing sunglasses and eating pizza and ice cream, on these pink drawstring volley trunks for boys.
Checkmate
Gingham is both classic and trendy, making it the perfect print for summer. The neon color on this swimsuit ensures your kid will be easily spotted at the pool or the beach and the shoulder bows are an adorable touch.
Swim With Birds
Command attention in bright yellow swim shorts covered in seagulls. These swim trunks are perfect for swimming, chilling, or chasing birds along the shoreline and the built-in back pocket gives storage space for beach treasures.
Tails Up
Disney devotees will love embodying Ariel from The Little Mermaid in this pink swimsuit with white seashells. Plus, the ruffled top will make your kid feel like a glamourous sea creature.
Spider Swim
Calling all Spider-Man fans: The red-and-blue webbed pattern on this rash guard is a superhero mood and the UPF 50+ material is the sun’s worst enemy.
Get Tropical
The tropical leaf pattern on this one-piece swimsuit makes us dream of beach vacations and we love the bright colors and the pilling-resistant fabric.
Shark!
You may not want to meet a great white shark in the ocean but the apex predator is a fierce detail on these boys’ swim trunks with pockets.
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