Joanna Gaines

Joanna Gaines is an American designer, entrepreneur, author, and television personality, best known for co-hosting the hit HGTV show Fixer Upper with her husband, Chip Gaines. Born on April 19, 1978, in Kansas, Gaines developed an early interest in design, studying communication at Baylor University before pursuing a career in interior design. She initially ran a boutique and later a design business, Magnolia Homes, which became widely recognized after Fixer Upper premiered in 2013.

The show, which focused on home renovation and design, became a cultural phenomenon, showcasing Joanna’s signature style—rustic, farmhouse-inspired interiors with modern touches. The Gaines' success on television led to the expansion of their brand, with the opening of their Magnolia Market at the Silos in Waco, Texas, a hub for home decor, furniture, and design enthusiasts.

In addition to her design work, Joanna Gaines has authored several bestselling books, including The Magnolia Story and Homebody. Her influence extends beyond television, as she has become a prominent lifestyle figure. One of her major business ventures is her Hearth & Hand with Magnolia line, launched in 2017 in collaboration with Target. The line features home decor, furniture, and kitchenware, reflecting her signature style at accessible prices, and has been hugely successful, making her one of the most recognizable figures in modern home design. Joanna Gaines continues to inspire with her design aesthetic, business ventures, and commitment to creating beautiful, functional spaces.